TUTTOFOOD 2026 closed with record-breaking numbers, confirming its growing role as one of Europe’s leading food & beverage trade fairs. Held at Fiera Milano Rho and organized for the second consecutive edition by Fiere di Parma, the event welcomed 123,000 visitors over four days, including 27,000 international attendees, marking a 30% increase compared to 2025.
The fair hosted 5,000 brands across 10 exhibition halls and more than 82,000 square meters of exhibition space, with around 30% of exhibitors coming from abroad. More than 4,000 top international buyers attended the event, representing markets across the United States, Latin America, Asia, the Gulf region, and Europe.
The strong participation confirmed the global appeal of Italian food products and the increasing international demand for authentic Made in Italy quality. Buyers highlighted categories such as olive oil, pasta, flour, balsamic vinegar, chocolate, and premium specialty products as essential for international retail and foodservice markets.
According to organizers, TUTTOFOOD has evolved beyond the traditional trade fair format, becoming a strategic international business platform where companies build commercial relationships, explore new markets, and identify emerging food trends. Innovation also played a central role during the event, with growing interest in premium products, organic food, sustainability, and new food technologies.
The international dimension of the fair was further strengthened by partnerships between Fiera Milano, Koelnmesse, and global food industry operators, consolidating Milan’s position as a key hub for the future of the agri-food sector.
