Thomas Bartoli, Tiziana Primori, Oscar Farinetti

Few days to the official opening of FICO Eataly World, the Director General for the Promotion of the Italian Economic System from the Italian ministry of Foreign Affairs, Vincenzo De Luca, and Gianni Bastianelli, Director of ENIT (Italian National Agency for Tourism), together with the mayor of Bologna, Virginio Merola, the founder of Eataly, Oscar Farinetti, the CEO of FICO Eataly World, Tiziana Primori, the President of FICO Foundation, Andrea Segrè, the Director General of CAAB, Alessandro Bonfiglioli, and the Director General of Prelios Sgr, Andrea Cornetti, welcomed hundreds of Italian and international journalists, TV and bloggers to the world’s largest agri-food park. An event promoted in collaboration with ENIT, which last February signed an agreement with FICO to promote Fabbrica Italiana Contadina as a worldwide tourist attraction, favoring Italy as an internationally recognized food&wine tourist destination.

The Italian Farming Factory – which will open to the public on November 15 at 4:30 pm – has for the first time shown its 100,000 sqm of biodiversity designed by architect Thomas Bartoli: 2 hectares of open fields and stables, with 200 animals and 2000 cultivars representing the beauty of agriculture and animal breeding; 8 hectares covered with 40 producing farming factories; over 45 trattorias, bistros, starred restaurants, street-food kiosks, bars and cafès; 9000 sqm of shops and marketplace with the best Italian products and kitchen design; areas dedicated to sports, children, books and services; 6 classrooms and 6 large educational Carousels dedicated to Man and Fire, Man and Sea, Man and Earth, Man and Animals, Man: from Soil to Bottle, and Man and Future; a congress centre seating from 50 to 1000 people, theatre and cinema facilities; up to 30 courses and events per day. In addition, a FICO branded buses will connect Bologna Railway Station to FICO Eataly World every day from November 14th, while visitors will be able to move around inside the park on foot, by the special FICO shopping Bike, and by the FICO train.

Discover and taste the wonders of Italian biodiversity, understand Italian agriculture, farming traditions, and food processing that made Italy famous all over the world. Today, visitors could participate to traditional pasta making, olive pressing, observe how candies are made right before their eyes, discover 6 multimedia Carousels, taste fresh products, visit the stables and fields, and get to know first-hand all the 150 companies involved in the creation and running of FICO Eataly World.

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